As a new year has come I am often asked what it will take for an author to be successful in 2011. The entire publishing industry has gone through so many changes in the last 5 years it is difficult to keep up with it all. From the Kindle to the Ipad and every technology gadget in between people want content faster than ever. While we have always been a leader in the industry when it comes to technology and content many things never change. So once again, when I am asked what is takes for an author to succeed, the answer still remains the same. It takes a great team! That is right, I have been in this industry so long that I see books all the time that succeed and become a bestseller that from a content and quality standpoint are inferior to other books on the market, but the team behind them are far more experienced and offer more.

That is where we focus the most at Tate Publishing. We know that the best thing we can do is work as hard as possible to create opportunities for our authors to succeed. No other publisher offers what we do. From putting each author on national television, marketing, production, editing, design, manufacturing, publicity and more. Tate Publishing sets the standard that others try to compete against. The problem with self-publishing has nothing to do with the self-publisher itself. Self-publishers do one thing, they print books! The problem is that authors often believe that their book is so good or so well written that if they can simply get some copies printed it will take off and everyone will want to purchase it. That is simply a silly thought. Supply doesn’t drive demand, just because you print it doesn’t mean anyone will buy it! Demand drives demand! At Tate Publishing if we select a manuscript to publish we supply a team to each author. Our authors work with their own editor, designer, typeset designer, marketing and publicity rep. No publisher books more events for their authors than Tate Publishing. We do all of this to make sure that we are providing the best team we possibly can for our authors. So if you are looking for a publisher, remember to ask about what kind of team will be assembled and provided. Will you be able to pick up the phone and call your own marketing representative if you want to have a book signing scheduled or a press release sent? A great team is what we focus on at Tate because we believe that is the environment that creates the best opportunity for an author to succeed.

In a difficult industry you cannot hope and wish that you will be successful. You need to work harder and smarter than your competition and surround yourself with professionals that know what is takes to succeed. I will be praying that you all have a blessed an successful 2011 and as always if you have any questions or need assistance don’t hesitate to contact us!

Sincerely,

Ryan Tate

Good afternoon and thanks again for visiting my blog to find out about all of the exciting new opportunities at Tate Publishing. Since I last wrote we have had so many things happen. From new magazine launches to the incredible response and success our author’s nationwide television commercials are receiving, it is a busy and wonderful time to be a part of the Tate Publishing family.

Many of you are first-time authors and looking for a home for your life’s work. I want to encourage you to search out every option and compare them head to head. If your manuscript is accepted by Tate Publishing I believe you are being offered the best publishing opportunity in America. From editing and design to marketing, distribution and layout, we are the best and no one can compete or even offers what Tate Publishing brings to the table.

It is this very level of service and success that brought a National Basketball Association (NBA) team the Oklahoma City Thunder to Tate Publishing. This summer we will be releasing several children’s books for the team and for their team children’s associations telling the stories of the team, their mascot and history. The same level of writing, illustration, design, marketing, distribution and promotion that the NBA require is what is the daily expectation for us and our authors. That is the Tate way!

To succeed you need great partners in the publishing industry. We are excited about the opportunities to partner with authors and organizations across the globe.

As always feel free to contact our offices or me directly if you have any questions and know that we will be praying for your success. We look forward to talking with you soon!

In Him,

Ryan Tate

As we begin another year we are all very excited at Tate Publishing!  2009 was one of the most successful years in the history of Tate Publishing and 2010 is positioned to exceed that.  While most of the publishing industry was in turmoil and marked by financial pain and job loss.  Tate Publishing increased our market share and watched authors succeed like never before.

While 2009 brought many famous authors to Tate Publishing like Kenny Rogers and even American Idol song winner Reggie Hamm, I am the most proud that our first-time or previously unknown authors showed  unprecedented success.  As an author it is always important to have a publisher that can truly partner with you and help you succeed in a very difficult marketplace.  That is exactly what we accomplish everyday at Tate Publishing.

We pride ourselves in providing more products, services, distribution and publicity than any other publisher in the industry, especially for first-time authors.  We will never forget that to be a successful author, you must have a powerful publisher that can partner with you to truly succeed.  We have always provided this level of service and experience, but we constantly are looking for new ways to expand and help our authors accomplish even more.  In this same spirit we are pleased to announce that we have once again pushed the envelope and are now able to provide nationwide commercials on over 150 different networks for our authors.

Visibility is one of the most important things an author needs.  Visibility is key to sales and with the addition of television commercials to our marketing and publicity plans, we put Tate authors on a completely different level than anyone else.

Starting in January we will begin airing  :30 second commercials of our published titles.  These commercials will play nationwide on the largest networks.  We are so excited that we can provide this opportunity and we have committed to make a huge investment in our authors.  

2010 will be another great year at Tate Publishing and make sure you drop us a note when you see Tate Published authors on your television this year!!!

Have a wonderful year and God Bless,

Ryan Tate

I am often asked how it is that we have built a publishing house from nothing almost a decade ago and built it to the size and market share that Tate Publishing experiences today.  For us the answer is obvious.  Be The Best!!!   In the 90′s my family and I had a desire to create a publishing company that put the author first, helped first-time authors experience traditional or large publishing production and distribution, but most importantly was looked to as the best.   We spent years looking at every publishing option there was in the world and began to develop a model and company that incorporated all of the best parts of the publishing industry and mixed in a lot of creativity and hard work.

Today I am proud of what our authors and staff have built.  Tate Publishing is one of the largest publishers in the world and has theproduction, distribution, marketing and publicity that leads the industry for our authors.  None of this was just luck, all of it was God’s provision and a resolve to never give up.   Our authors are amazing, talented and extremely hard working folks that share our same passion to work hard and succeed.  We are leaders in every major category in the industry and will continue to press forward and push to stay on top and provide services, product, distribution and publicity that sets our authors apart in this incredibly competitive industry.  

They say that imitation is one of the greatest forms of flattery.  If that is true, then we certainly are flattered.  As we watch competitors or other publishing houses try to compete it never ceases to amaze me that people will try to imitate what we do at Tate Publishing for authors.  The problem is that others in this industry can only talk a good game.  It is important that you do your research as an author when searching for a publisher.  Many new companies have come  and gone in the past decade and self-publishers seem to be everywhere now.  Be careful and don’t fall for tricks or promises that aren’t in writing.  My favorite is publishers that tell you if you sign with them or if you pay them to be published they will give your book to larger publishers to see if they want to sign you in the future.  There is even a large traditional publisher that started a self-publishing company to try and get authors to feel like they will someday be hanging out with Beth Moore or Mark Victor Hansen if there book does well.  Why would any author settle?  Go for the best! 

Tate Publishing is a large publisher that delivers what no one else does.  We are selective and can only sign around 3% of the manuscripts submitted to us, but when you become a member of the Tate Publishing family you truly join the elite.  It is funny, authors always ask me at conferences or even CEO’s of other publishing houses what we guarantee or what can I promise an author.  Besides the fact that we offer more services, true-distribution, publicity and marketing in our contract, there is a quality that sets us apart.  HARD WORK!  There is no substitute, we enter into a true partnership with our authors and fight beside them.  If an authors call us and wants more or is even frustrated that an event or a book signing didn’t go well, we take it to the next level.  We are always eager to look into new niche markets, and fight for success.  We have never believed in luck, only hard work, planning and preparation.  That is the difference.  Authors should never be a number, I hate that self-publishers just sell services, list books for sell and don’t care whether an author succeeds or not.  As an author what do you do, who do you call in that publishing situation?  As a Tate Publishing author you call us, your publishing home and we will work to fix your problem, set-up new events, promote an opportunity and sell your book.  We believe in our authors and want our authors to believe in their partnership with our publishing house.

Authors deserve the best opportunities possible, without authors there would be no books.  We are a publishing house birthed from authors that wanted to make a difference for authors.  That is how it should be.  

As always thank you for reading and if you have any questions or need anything at all please fell free to contact us or send you questions my way.

Have a blessed week!

In Him,

Ryan Tate

It is the beginning of a new month and a wonderful time to be in the book publishing industry.  I could not be more proud of the incredible authors, artists and staff we have at Tate Publishing.  While most publishers in the industry struggle to make ends meet, our authors are selling great and holding more events then ever.  I am perhaps the proudest that our staff and author pool know the difference hard work makes.  

Educated and experienced business people will be the first to tell you that supply never drives or creates demand.  Many authors or artists think that if a publisher will just print a million copies and put them everywhere people will buy them.  That is silly!  Our philosophy is that we must create demand first and then the product will sell.  The Tate Publishing marketing staff is second to none and the best in the business at gaining visibility and setting up events for our authors.  Authors that want to be successful understand that they must have a publisher that can market and partner with them to have the best opportunity for success.  That is why self-publishing is not always a good option for authors that want to truly succeed and sell books in one of the most competitive markets in the world.  You can see why I am so proud of our people and the family of Tate authors!

In addition to the successes in the marketing department and book sales, I am also excited to announce that we have opened up a new 8,000 square foot production facility.  As Tate Publishing continues to add and provide additional services and opportunities to our authors, our need for space and offices for our staff continues to grow as well.  This month will be the first full month that our production staff will be in the new facilities and we couldn’t be more excited.

The new offices include lounge and kitchen areas for our authors and artists when they are visiting.  A brand new state of the art studio, illustration rooms, conference rooms and huge production floors for our editors, graphic artists, multi-media department and producers.  If you haven’t been out to visit the Tate Publishing campus please call and schedule a time to come out and visit.  We would love to have you.

As always if you have any questions please feel free to send them my way and we are praying for you and your success!

Sincerely,

Ryan Tate